One platform, every branch — with branch-specific catalogs, pricing, and inventory built in.
Each branch location gets its own storefront configuration — distinct catalog, ERP-accurate inventory, and local pricing — managed from a single platform installation with centralized administration.
Ideal for: Operations Directors, CIOs, and VP eCommerce at multi-location businesses — distributors, service companies, and specialty retailers with 3–50 branch locations running different catalog configurations, inventory pools, and pricing structures per location.
The Challenge Your Team Faces
Branch inventory pools are separate from total company inventory
A hardware distributor with 12 branch locations does not have a single inventory pool. Each branch stocks items differently based on regional demand, local customer mix, and space constraints. A buyer at Branch 7 in Phoenix does not want to see inventory availability for the company's New Jersey distribution center — they want to see what is available for same-day or next-day pickup at their local branch. When a commerce platform shows total company inventory rather than branch-specific availability, buyers in outlying locations order items that their branch does not stock, generating backorder situations, customer service calls, and fulfillment overhead. CommerceWeave's branch inventory model queries the ERP for availability at the customer's assigned branch or a configurable set of branches, displaying only inventory relevant to that buyer's fulfillment context.
Branch-specific pricing structures reflect local market realities
Multi-location businesses frequently maintain pricing structures that vary by region — reflecting local competitive conditions, freight cost differentials, or customer mix differences. A Pacific Coast branch serving high-volume construction accounts may have negotiated lower contract rates for specific product categories than a Midwest branch serving smaller contractors. Managing these pricing structures in a single platform that must synchronize with branch-specific ERP pricing configurations requires careful design. CommerceWeave's per-store ERP pricing authority model assigns each branch storefront to a branch-specific pricing context within the ERP, ensuring that buyers see the pricing relevant to their branch's ERP configuration without requiring a separate platform instance per branch.
Managing separate platform instances per branch creates unsustainable IT overhead
Organizations that have addressed branch commerce by deploying separate platform instances per location face a maintenance problem that compounds as the number of branches grows. Security patches must be applied to each instance. Platform upgrades must be tested and deployed to each instance. Each instance has its own integration connection to the ERP that must be maintained. A new feature — a promotions module, an improved mobile checkout — must be deployed across all instances. With 12 branches, this is 12 separate maintenance operations for every platform change. The operational overhead grows linearly with branch count. CommerceWeave's multi-store architecture eliminates this overhead by running all branches on a single installation with a single upgrade path, a single security baseline, and a single integration layer.
Branch-specific catalog configurations require per-location management
A branch location that does not carry a product category — industrial safety supplies, for example — should not show that category to buyers in its storefront. Displaying products that the branch cannot supply generates orders the branch cannot fulfill, which then require re-routing to another location or customer service intervention. Managing catalog visibility per branch in a platform that treats the catalog as a single shared entity requires workarounds — out-of-stock flags, hidden products, custom rules — that create maintenance overhead and break the expected catalog management workflow. CommerceWeave's per-store catalog configuration allows each branch storefront to define its own catalog scope: the products it carries, the categories it shows, and the product attributes relevant to its buyers, all drawing from the master catalog managed at the installation level.
Acquired branch locations require rapid onboarding without disrupting existing operations
Growth-by-acquisition is a common pattern in distribution and specialty services. When a company acquires a branch location that was operating independently, that location's commerce operation — if it has one — must be migrated or onboarded to the company's platform. In a multi-instance model, this means provisioning and configuring a new platform instance, establishing a new ERP integration, and migrating the customer base. In CommerceWeave's multi-store model, onboarding an acquired location means creating a new store entity within the existing installation, mapping the acquired location's ERP data to the existing integration, and configuring the store with the branch-specific catalog and pricing context. The AI copilot guides this onboarding, generating the ERP mapping proposals and configuration recommendations that reduce the onboarding timeline.
How CommerceWeave Transforms Multi-Branch Operations
An organization with 12 branches deploying CommerceWeave moves from either 12 separate platform instances with independent maintenance overhead, or a single platform instance that cannot serve branch-specific pricing and inventory accurately, to a unified multi-store deployment that serves each branch's buyers with accurate local information while centralizing the operational burden of maintenance, upgrades, and security. Branch operations teams manage their own storefront content and catalog within defined boundaries. IT manages one platform. Acquired branches onboard in weeks rather than months.
What's Included
| Area | Turnkey | Customizable | Extensible |
|---|---|---|---|
| Branch Inventory | Branch-specific ERP inventory queries assigned to each store entity turnkey | Branch assignment rules per customer, availability display thresholds, and substitute sourcing logic | Before-hooks for custom branch routing logic based on customer location and product type |
| Branch Pricing | Per-store ERP pricing context assignment for branch-specific contract and list pricing | Currency configuration, pricing fallback behavior, and cross-branch pricing visibility rules | Before-hooks for regional surcharge application and freight cost calculation by branch |
| Multi-Store Administration | Centralized admin with role-scoped branch-level access for operational teams | Admin access scoping, branch-level theme customization, and shared component configuration | Admin API for programmatic multi-store configuration management and CI/CD integration |
| Branch Catalog Management | Per-store catalog scope from shared master catalog with branch-specific visibility | Category visibility per branch, featured product configuration, and local content blocks | Before-hooks for dynamic catalog visibility based on real-time inventory thresholds |
| Acquired Branch Onboarding | Multi-store entity creation with ERP data mapping from AI copilot guidance | Sharing configuration for catalog, pricing, and customer data with parent entity | Admin API batch operations for multi-branch configuration migration |
| Turnkey = ships ready to use Customizable = configure without code Extensible = developer hooks available | |||
Key Platform Capabilities
Multi-Store / Multi-Branch / Multi-Currency
View Feature →The core capability — branch-specific storefront configuration from a single installation with centralized administration
Contract Pricing & ERP Price Authority
View Feature →Per-store ERP pricing context ensures each branch shows accurate local pricing without a separate platform instance per location
Upgrade-Safe Extension Model
View Feature →Branch-specific business logic — local freight rules, regional product restrictions — must be maintained without preventing platform upgrades across all stores
AI Copilot for Implementation & Customization
View Feature →Phased multi-branch rollouts and acquired branch onboarding are accelerated by AI-assisted configuration migration and ERP data mapping
B2B Account Portal & Role Management
View Feature →Branch-level organizational hierarchy modeling allows customers with multi-branch purchasing to see consolidated account data across their locations
Compatible ERP Integrations
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Frequently Asked Questions — Multi-Branch Operations
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